Strategic Communications Consultancy, London

Reputation-led communications for organisations, executives and brands.

Wick Advisory is a strategic communications consultancy based in London, working with organisations across the UK and internationally to build and protect reputation, shape narratives and ensure the right story reaches the right audience at the right moment.

What strategic communications means

Strategic communications goes well beyond issuing press releases or managing individual media enquiries. It is the discipline of understanding how your organisation is perceived across every channel, traditional media, digital platforms, AI-generated answers, investor conversations and public discourse, and building a coherent, intentional programme that shapes that perception over time. Wick Advisory brings together media relations, narrative strategy, stakeholder engagement and AI presence planning into integrated campaigns that move the audiences that matter.

Who we work with

Our strategic communications practice works with ambitious corporate clients, executives and founders who need more than press coverage. We advise organisations during periods of growth, international expansion, market entry and leadership transition, as well as businesses seeking to establish credibility in a new sector or strengthen their standing with investors, policymakers and media. Whether the brief is proactive profile-building or managing a complex reputational challenge, our approach is consistent: strategic, senior-led and built around outcomes.

Our approach

Every engagement begins with a clear-eyed assessment of where our clients are, how they are currently perceived and what is standing between them and the outcome they need. We do not begin with a standard package. We identify the audiences that matter, define the narrative that resonates and build a focused programme around the brief. Clients work directly with senior advisers throughout the engagement. There is no delegation to junior teams once the strategy is set.

Communications across borders

London is one of the world's most important centres for strategic communications, with unparalleled access to international media, financial audiences, political stakeholders and global business networks. Wick Advisory draws on this infrastructure to run campaigns with reach across the UK and internationally, with experience spanning more than 50 jurisdictions and campaigns reaching audiences of more than 100 million.

Ready to make your story impossible to ignore?